THE PROCESS TECHNOLOGY AND OPERATOR ACADEMY
MEDIA KIT
The Top 6 Reasons to Advertise or be Affiliated With the Process Technology and Operator Academy (PTOA):
- PTOA blogs are written by a process technology expert and very successful former process technology instructor,
Your Mentor.
Your Mentor has over two decades of work experience and thoroughly understands the direct correlation of the PTOA Focus Study Area topics to the real world of industrial processing.
Your Mentor is also a former Process Technology program instructor with years of successful experience instructing, advising and developing curricula.
Your Mentor has successfully converted these competencies into an original and integrated instructional approach that keeps Readers and Students engaged to learn the fundamentals of process technology.
- Your Mentor knows the PTOA audience.
PTOA Readers and Students are widely diverse with respect to age, gender, ethnicity and culture. They vary in learning intelligences. A complete description of the varied PTOA demographic can be found on the PTOA Home Page "Start Here for Success” link.
Link to START HERE FOR SUCCESS!
Albeit diverse, the PTOA target audience is nevertheless niche; each individual PTOA Reader or Student is collectively engaged by the interesting, original content that enhances learning process technology fundamentals.
Another important trait of PTOA Readers and Students can be inferred; these are self motivated, goal oriented individuals that desire to gain knowledge and improve their understanding of applied technology.
- The PTOA is designed with on page SEO in mind.
The PTOA name and format were carefully researched and planned to incorporate search engine optimization key words.
The PTOA Focus Area Study segments are written primarily to engage-and-instruct, yet also incorporate established formats known to increase search engine optimization.
The outcome of careful site design and captivating content is an enviable bounce rate of 3.5% over the past year!
- The PTOA’s book format continually renews exposure to every page.
The PTOA uses a book format structure.
PTOA Readers and Students are well aware that full comprehension of the integrated PTOA Focus Study Areas requires studying each separate PTOA Segment in the intended sequence.
The outcome of using the book format guarantees the readership of each page will be constantly renewed.
New PTOA Readers and Students quickly become engaged with learning about Process Technology and join returning PTOA Readers and Students who are aware that their high expectations of integrated, relevant content will be met.
- Your company's good name and reputation will reach the intended audience with no fear of being associated with porn or hate sentiments.
The PTOA intentionally chose Bluehost as a web site host specifically because Bluehost does not host porn web sites.
Nor will the PTOA ever allow porn or hate sentiments to appear on the website.
- Your advertisement supports an open education forum that provides high quality education to anyone desiring to learn.
Won't it make you feel good inside to know that your advertising dollar is also providing free and equal access to quality higher-education?
ANNUAL GOOGLE ANALYTICS PROCESSTECHACADEMY.COM (PTOA) TRAFFIC SUMMARY
Time Frame: Most Current Year, April 1 2018 - March 31, 2019
Sessions: 12,065
Users: 11,114
Page Views: 32,692
Pages/Session: 2.71
Bounce Rate: 3.55%
Traffic Channel Details April 1, 2018 - March 31, 2019
Organic: 7,394 (61.3%)
Direct: 4,154 (34.4%)
Referral: 453 (3.8%)
Social: 64 (0.5%)
Location: The Process Technology and Operator Academy was read in 153 countries!
Top 10 PTOA Readership Countries:
USA (41.7%) followed by India, Canada, UK, Brazil, South Korea, South Africa, Malaysia, Philippines, and Indonesia
New Visits: 92.5%
The following conclusions can be deduced from the data:
- The current ProcessTechAcademy.com (PTOA) Bounce Rate of 3.55% is not a typo! For a discrete, informational website like ProcessTechAcademy.com, GoRocketFuel.com states the "Average Bounce Rate" to be 41%-51% and an "Excellent Bounce Rate" to be 26%-40%.
- The enviously low PTOA Bounce Rate combined with the 2.71 Page/Session ratio are evidence that the PTOA "Engage-and-Instruct Strategy" successfully captivates PTOA Readers and Students and encourages them to continue learning how STEM topics apply in the real world of Process Technology.
- The ProcessTechAcademy.com traffic data indicate that the most popular access route to site continues to be via "Organic Searches" (61.3%) followed by "Direct Searches" (34.4%). These data indicate that 95.7% of PTOA contact is from individuals who are intentionally exploring the internet to find subject matter related to Process Technology.
- When compared to previous annual reports, the PTOA website traffic data indicated an increase in "Referrals" (3.8%) compared to previously reported 0.4% - 1.2% range.
- Social media access to the PTOA (0.5%) is not expected to increase until outreach efforts begin (after the PTOA Academy formally opens).
- The PTOA continues to successfully attract self-motivated PTOA Readers and Students; the percentage of New Visits is currently 92.5%.
- The PTOA attracts a worldwide readership and was read in 153 countries during the past year. The USA readership is the most predominate.
In summary …
If you want to attract the attention of self-motivated PTOA Readers and Students all over the world, then you should become a PTOA Advertiser/Sponsor!
PTOA Advertising Rates Per Month*
Home Page
The PTOA offers limited ad space to insure that every ad will be noticed.
The Home Page can strategically be rearranged to accommodate a leaderboard and a maximum of four smaller ads. Home Page ads may not be animated.
728 X 90 Leaderboard at Top $400 Introductory Rate
250 X 250 Right Side Above Fold $300 Introductory Rate
125 X 125 Right Side Above Fold $200 Introductory Rate
125 X 125 Right Side Below Fold $150 Introductory Rate
PTOA Segment Embedded
Advertisement embedded into PTOA segments may be animated.
125 X 125 Embedded in Content $250 Introductory Rate
*10% monthly discount for multiple month advertising
Interested in advertising on The Process Technology and Operator Academy blog?
Please contact Your Mentor via this link to learn more.
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